H&M Launches Spring/Summer 2025 Collection Featuring Tyla, FKA twigs, and Caroline Polachek

H&M S/S 2025: Director's Cut | Video Credit: H&M/YouTube
NEW YORK, March 20, 2025 (V SHADES) — Fashion company H&M has announced the release of its Spring/Summer 2025 collection, featuring musicians Tyla, FKA twigs, and Caroline Polachek in its campaign.

Photo Credit: H&M
According to the company, the S/S 2025 collection presents two chapters designed to reflect the multi-dimensional nature of contemporary femininity. The first chapter launched on March 20 and is available in select stores and at www.hm.com. A second chapter is expected to follow.
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The initial release includes garments inspired by bohemian and glam rock styles, incorporating design elements from the 1970s, 1990s, and contemporary fashion. Textures and silhouettes include voluminous sheer blouses, crocheted dresses, pleated ruffle skirts, and leather jackets with structured tailoring. Accessories featured in the collection include lace-up shoulder bags, snake-print slippers, biker boots, and metal and resin-style jewelry.
“This season, we were inspired by different stages and moments of women’s lives and the richness of femininity. We wanted to offer exceptional pieces that bring energy and light. A sense of escape felt very relevant: we wanted to play with a beautiful bohemia, rock icons and festival freedom,” said Eliana Masgalos, Design Director, H&M.
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The campaign will be supported by a fashion and music festival in Los Angeles on April 9. According to H&M, the event will highlight the city's connection to film, music, and fashion. Additional details about the festival are expected to be announced. To view the official campaign page, click here.
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For more information, visit www.hm.com.
Source: H&M
